Great taste. Zero alcohol. Heineken 0.0 is brewed and fermented with Heineken's unique A-yeast made with natural ingredients, gentle alcohol removal and blending to achieve a fruity flavor and slight malty notes. Brewing a great tasting 0.0% alcohol free malt beverage, is it even possible? Our master brewers started from zero and spent years exploring, brewing, and tasting before they finally created a recipe defined by its refreshing fruity notes and soft malty body - perfectly balanced. One that deserves the Heineken mark. Of course, with the uncompromising Heineken characteristics since 1873: made with top ingredients and Heineken's unique A-Yeast. It wasn't easy, but not impossible.